Bo Woloshyn

Bo has acted in a variety of senior executive roles in both the information technology and marketing services industries. He served as Executive Vice President of Dataline Inc. (a global computer services company servicing the financial industry) and was instrumental in the market expansion of these services throughout North America and Europe.

During his career, Bo also held positions as Chief Marketing Officer with InfoCast Corp. (e-enabling business solutions), pg(e) inc. (digital marketing services) and CCI Interactive (internet and wireless-based learning solutions). Bo was the Chief Operating Officer of an award winning e-marketing agency, N5R.com, where he personally orchestrated new media strategies and multi-channel marketing initiatives for North America’s leading brands such as P&G, Staples, Hilton Hotels, Foresters, Torstar, Telus, Ford and Air Canada.

With a strong entrepreneurial drive and an eye for opportunity, Bo has also spearheaded several start-up enterprises, ranging from hi-tech products, e-learning services to a digital marketing agency. He has been instrumental in the design and launching of numerous web properties across North America including an interactive video music lessons website, a business and services rating social networking site, Health 2.0 social media web site and his latest project “The Great Canadian Adventure Tour“.

Bo is a rare visionary marketing professional who moves easily between strategy and hands-on execution. His creative thought leadership and solid understanding of multiple marketing disciplines coupled with his expertise in integrating social media strategies has produced numerous successful, unique and compelling social media marketing campaigns.

Bo loves a challenge where he can use his strategic insight, marketing creativity and extensive experience in developing and executing to-market strategies or in reviving unsuccessful marketing plans.

Bo knows Marketing!

Follow Bo on:

http://www.linkedin.com/in/bowoloshyn

or click on “join the conversation” to the left side of this webpage and join Bo on Twitter @BoKnowsMarkting

Articles by Bo Woloshyn :

• The Power of Twitter Listening

  Most people’s instinct when joining Twitter is to start tweeting, but I recommend you start by listening on Twitter first and never stop listening. It is an amazing real time tool for listening. Why Listen? There are numerous reasons for listening especially when you are starting out. You might want to determine your target audience … read more

• Listening with LinkedIn

  Social media listening and gathering information is critical if you want to be in the best position to know what’s going on and where key topics lie. One of the social media sites that you can do some powerful listening, especially if you have a business focused social media goal and objective, is LinkedIn. Most … read more

• What Kind of Social Media Listener Are You?

  If you want to be successful in social media you need to start with “listening”, you need first, to understand and then, to be understood. The listening tactics that you establish in the beginning will serve as a guide through the dynamic and interesting world of Social Media. Whether you are using social media to … read more