Bo Woloshyn
Toronto Social Media Consultant
Bo assists senior executives to understand Social Media and how it can help their organizations achieve strategic goals.
Bo has acted in a variety of senior executive roles in both the information technology and marketing services industries. He served as Executive Vice President of Dataline Inc. (a global computer services company servicing the financial industry) and was instrumental in the market expansion of these services throughout North America and Europe.
During his career, Bo also held positions as Chief Marketing Officer with InfoCast Corp. (e-enabling business solutions), pg(e) inc. (digital marketing services) and CCI Interactive (internet and wireless-based learning solutions). Bo was the Chief Operating Officer of an award winning e-marketing agency, N5R.com, where he personally orchestrated new media strategies and multi-channel marketing initiatives for North America’s leading brands such as P&G, Staples, Hilton Hotels, Foresters, Torstar, Telus, Ford and Air Canada.
With a strong entrepreneurial drive and an eye for opportunity, Bo has also spearheaded several start-up enterprises, ranging from hi-tech products, e-learning services to a digital marketing agency. He has been instrumental in the design and launching of numerous web properties across North America including an interactive video music lessons website, a business and services rating social networking site, Health 2.0 social media web site and his latest project “The Great Canadian Adventure Tour“.
Bo is a rare visionary marketing professional who moves easily between strategy and hands-on execution. His creative thought leadership and solid understanding of multiple marketing disciplines coupled with his expertise in integrating social media strategies has produced numerous successful, unique and compelling social media marketing campaigns.
Bo loves a challenge where he can use his strategic insight, marketing creativity and extensive experience in developing and executing to-market strategies or in reviving unsuccessful marketing plans.
Please contact Boardroom Metrics: at 905-709-4031.
Bo knows Marketing!
Follow Bo on:
http://www.linkedin.com/in/bowoloshyn
or click on “join the conversation” to the left side of this webpage and join Bo on Twitter @BoKnowsMarkting
Articles by Bo Woloshyn :
A Social Media Strategy for High Tech Marketers … The Time is Now!
Despite the vast potential social media brings, many high tech marketers do not have an integrated, congruent social media strategy.
Five Easy Pieces for a Social Media Campaign
During the past year, I have had the pleasure of assisting clients, in numerous industries, in developing Social Media strategies and tactics. A common success formula emerged described in these five easy steps.
Social Media Changing the Insurance Industry
Have you ever connected social media with insurance? The insurance industry has stepped up its game to become more social.