Boardroom Metrics Blog

The Boardroom Metrics Blog provides an ever-growing source of business content, written by our Accomplished Executives about their areas of passion and expertise.  Latest blog posts and past content are accessible here.

The 5 Hidden Benefits of Branding

Branding is worth the investment – a unique own-able Brand Strategy will separate you from your competitors, increase your revenues and provide a few hidden benefits. As your Brand Strategy is developed and activated, you’re Brand Positioning will start to take effect and awareness will grow – this may take a little time, but soon … read more

Logistics Expertise through Experience

Expertise through Experience I have been involved in Logistics for over 20 years and my logistics expertise ensures that I have a unique understanding and full appreciation of the complete logistics life cycle. Gaining my truck drivers licence 3 months after my 21st birthday, I self-funded both my undergraduate and postgraduate degrees in Commercial Law … read more

Top Mistakes IT Leaders make with the Consumerization of IT

For a number of years now, IT has been confronted with what is known as the consumerization of IT. We used to have complete control: “you can’t have that”; “you can’t do this”; “you can only have access to these”. All of that changed with the introduction of the personal smartphone and tablet computing. No … read more

Top Mistakes IT Leaders make with Balancing IT Activities

Balancing IT Activities In IT, we all know that a certain amount of resources must be assigned for upgrades, updates, patches and scheduled maintenance. In general, this is known as ‘keeping the lights on’. The mistake some IT departments make is that they spend most or all of their time within this activity, and do … read more

Top Mistakes IT Leaders make in IT Alignment with the Business

Many of the large IT research organizations and others have been telling us for some time the importance of IT alignment with the business and its objectives. Many attempts at IT alignment fail for multiple reasons, with negative consequences, sometimes compounded due to making more than one of the following mistakes: Doing something the organization … read more

5 Reasons to Invest in Your Brand

Why invest in your brand? Your brand is the foundation and face of your business – it should always clearly differentiate you from your competition. It doesn’t matter the size of business or structure – your Brand is the first exposure your customers and target audience have with your product or service. You only have … read more

Governance Improves Your Chances on RFP (Request for Proposal) Responses

As a senior IT Manager in a prominent Canadian municipality, I wrote and reviewed numerous RFPs and responses. Let’s just say that some are better than others. Some responses are put together in a rush, and that is not always the fault of the responder. However, many are put together without putting the appropriate effort … read more

Important RFP Response? Don’t Wait Too Long For Help!

How exciting! A big new RFP has surfaced, and your company is perfect for it. Immediately, an RFP response team is organized and tasked with developing the proposal. You have more than a month to get it done. Plenty of time, right? Not necessarily. Unless your company is dramatically different from most, you don’t have … read more

The CEO as an Organization’s Chief Fundraising Officer

The right person must always make “the ask”.  Whether to Venture Capitalists, financial institutions, corporate investors or individual donors, quite often the determinant for successful fund development comes from the direct involvement of the CEO themself. In today’s world of fund raising, there is more competition than ever, and even greater donor fatigue. The CEO … read more

Brand Protection – Who Owns What?

  Now that you’ve spent a considerable amount of time, developing and creating your Brand, it’s important to protect it. The chance of your Brand being misused is better than you think. The damage done can be irreversible and expensive to undo!   Here are some steps to provide better protection of your brand: FILE … read more

The Secret of Responding to an RFI, RFP, RFQ

There are companies, even very large organizations in Europe as well as in North America, who struggle to respond to RFIs, RFPs, and RFQs in an effective and compelling way. The main reason for this is the simple ‘know-how’ of writing a response. You would think that the challenges are due to the complexity within … read more

Brand Maintenance

  Most organizations neglect the forward thinking of their Brand, the majority of organizations generally breathe a sigh of relief when the Brand has been determined – “there, that’s done” is generally the attitude. Nothing could be further from the truth.   Successful brand maintenance has become a survival factor for businesses. To develop, shape, … read more