Hi, what do you do? In 10 seconds or less, can you summarize what you do for a living? Everyone should be able to do this. The original purpose of an elevator pitch was to prepare you for that chance meeting with a potential client, so that you could quickly summarize your value proposition for [...]
At Boardroom Metrics we’ve observed the marketing patterns of many, many executives in transition. Here are five tips we’ve picked up for making the job hunt more successful: Become a specialist. A first rule of marketing is stand out for doing one thing well. However, that’s not how most executives market themselves. Loaded with [...]
By Randy Harris, January 19, 2012 Recently a friend of mine called to solicit my thoughts and opinion. He had recently received a call from a recruiter. It was a firm that he was not familiar with. However, the role and the client they were representing appeared to be somewhat interesting to him. His concern [...]