We originally wrote and posted this article on LinkedIn. However, not everyone strays onto our LinkedIn – and we think what’s here is kind of helpful so we’re reposting it here. Goal: to shorten the executive job search cycle When executives lose their jobs there are common patterns we observe them going through over the [...]
Over the past seven years we’ve talked to hundreds of executives in Toronto and all over the world about their personal executive brands. Many are over forty and looking for their next corporate role. Some have decided to go ‘post-corporate’ and redefine themselves as a consultant or some other kind of expert service provider. Here’s [...]
Hi, what do you do? In 10 seconds or less, can you summarize what you do for a living? Everyone should be able to do this. The original purpose of an elevator pitch was to prepare you for that chance meeting with a potential client, so that you could quickly summarize your value proposition for [...]
As a young professional, I know the challenges of networking and finding the right places to be to leverage your personal brand in such a busy city like Toronto. Having lived here my whole life, I have the upper hand knowledge of knowing what works and what doesn't. Toronto, like any other city, is full [...]
Branding as a professional is the most important tool to take advantage of when enhancing your reputation as an expert in your field. Using this powerful tool has the ability to create associated credibility, value and quality among those within your target audience. In other words, it's your bread and butter when others are asked [...]
There are 200 million LinkedIn users online today and the numbers are growing each day - but what does that mean for business professionals? The bottom line is that you should be using LinkedIn as an integral part of your professional branding strategy. Here are my top 10 reasons why you should log in right [...]
So why do you need to know how to brand yourself? In today's world, we are constantly bombarded with personalities, attitudes, opinions, advice and tips, but at the end of the day, who do we trust? Who do we rely on? Who comes to mind when you need help? When breaking things down simply, we [...]
I often think of interim management as the rite of passage. It’s that precipice you reach in your career where you've held a number of VP Roles and the full-time jobs are just not coming in. You look in the mirror and ask yourself, “Why isn’t any one hiring me? I still have it! I’ve [...]