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Brand Portfolio Management

Marketing Consultant2019-01-05T12:50:29-05:00February 1st, 2013|Branding, Marketing|

Just as too many cooks can spoil the broth, too many brands can spoil the strategy…. Companies generally don’t invest much time determining the number of brands they need to [...]

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Maybe It’s Me … But this is Retail!

Boardroom Metrics Team2019-01-05T12:50:49-05:00August 16th, 2012|Branding, Business Turnaround, Hiring, International Business, Leadership, Management, Sales|

In her recent Globe and Mail article Marina Strauss did her usual great job covering the impact, real and imagined, on Canadian retail as more U.S. operators prepare to enter [...]

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