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  • pricing strategies

Brand Based Types of Pricing Strategies for Market Entry

Marketing Consultant2019-01-05T12:50:11-05:00September 10th, 2013|Business Strategy, Marketing, Pricing|

Boardroom Metrics provides Strategic Consulting and RFP Response Writing expertise to clients of all types in the United States, Canada, the Caribbean and Europe. Market or Brand-Based Pricing Strategy As we’ve laboured [...]

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  • Customer Based Pricing Strategies

More Fun With Customer Based Product Pricing Strategies – #1

Marketing Consultant2019-01-05T12:50:12-05:00July 25th, 2013|Business Strategy, Marketing, Pricing|

This continues a series of posts around the importance of pricing to the bottom line. Unfortunately, many firms approach pricing in a reactionary and ill informed manner. Inevitably, pricing is [...]

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  • product pricing strategies

Types of Product Pricing Strategies #1 – The Cost-Based Pricing Strategy

Marketing Consultant2019-01-05T12:50:26-05:00June 4th, 2013|Business Strategy, Marketing, Pricing|

This is the first in a series of blog posts about different types of pricing strategies. Why? Because everywhere I go these days, I see people who need help with [...]

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