Making the transition from corporate star to entrepreneur frequently requires hand-holding, encouragement and training.

That’s a key part of our value proposition at Boardroom Metrics.

First, we help people define what they think differentiates them from others. That’s important — there’s lots of others.

Then, we help them broadcast their message to the world.

A key part of that is learning new skills like social media — and getting comfortable ‘going public’ with a personal, not a corporate message.

For most people, selling their former company was easy. It wasn’t about them. Now it is.

Our advice on how to get good at it?

Just do it. Until you do, you will never get good at it.