This Podcast is based on a Content Marketing Study.

88% of B2B marketers now engage in content marketing. A recent study reveals this and other fascinating insight on content marketers.

Karen and Jim chat with Ken Steven, Boardroom Metrics’ lead strategy and marketing consultant about the findings of the study.

Ken shares some great insight on how to win over new clients using content marketing.

Here’s a link to the study…eting-research/

Here’s a link to a new white paper writing service that has been spurred by client demand.…ices-toronto