route to market:

Route to Market Series #5: Have your Competition changed their Route to Market?

Route to Market – is your Sales Organization Optimized?  When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many Companies review their business strategy on a regular basis, but very few pause to look at the selling environment they are competing in and the appropriateness … read more

Route to Market Series #4 – Have you Expanded into New Channels of Distribution?

Route to Market – is your sales organization optimized?  When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many Companies review their business strategy on a regular basis, but very few pause to look at the selling environment they are competing in and the appropriateness … read more

Route to Market Series #3 – Has your Product portfolio changed?

Route to Market – is your sales organization optimized? When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many Companies review their business strategy on a regular basis, but very few pause to look at the selling environment they are competing in and the appropriateness … read more

Route to Market Series #2 – Do you know who you are Competing against?

When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many Companies review  their business strategy on a regular basis, but very few pause to look at the selling environment they are competing in and the appropriateness of their Selling Organization  for this new reality. … read more

Route to Market Series #1 – Your customers buying practices have changed

When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many Companies review  their business strategy on a regular basis, but very few pause to look at the selling environment they are competing in and the appropriateness of their Selling Organization  for this new reality. … read more