The Boardroom Metrics Catalyst Podcast

The founders of Boardroom Metrics tap into their network of leaders, professionals, entrepreneurs, freelancers and friends for wide-ranging insights on business, corporate governance and strategy.

Unspoken Problems

This Podcast is based on a Content Marketing Study.

88% of B2B marketers now engage in content marketing. A recent study reveals this and other fascinating insight on content marketers.

Karen and Jim chat with Ken Steven, Boardroom Metrics’ lead strategy and marketing consultant about the findings of the study.

Ken shares some great insight on how to win over new clients using content marketing.

Here’s a link to the study
www.slideshare.net/CMI/b2b-content…eting-research/

Here’s a link to a new white paper writing service that has been spurred by client demand.
www.boardroommetrics.com/white-paper-…ices-toronto

Boardroom Metrics Podcast: Top Tips for Winning RFPs

Tips we gathered from our professional writers on winning RFP proposal bids.

Access our free download ‘Top 12 Tips for Winning RFPs and Proposals’ here: http://www.boardroommetrics.com/toronto-rfp-proposal-writer

Participants:

Jim Crocker – Chair of Boardroom Metrics, Toronto
Karen McElroy – CEO Boardroom Metrics, Toronto

Ink Stink

Executive personal brands. Too general, too old, too late. Jim and Karen discuss their observations working with experienced executives on personal brands. Overall thought: you will care, especially when it’s too late.

Also on this podcast:
– motivating teams through individuals
– professional profile photo
– google your own name
– holiday time helps
– typing on an iPhone
– damn ink

Link to Blog on Branding discussed today: How to Update your Toronto Executive Personal Brand

Participants:

Jim Crocker – Chair of Boardroom Metrics, Toronto
Karen McElroy – CEO Boardroom Metrics, Toronto

Marketing Fluff and How to Win RFPs

RFP response. Jim figures out that responding to an RFP means really interpreting and understanding the bidders requirements.

Also on this podcast:
– Ageism and how to conquer it
– Webinars and how to hold the audience
– Gamifying driving

Jim’ blog on 12 tips for responding and winning RFP’s: http://www.boardroommetrics.com/blog/winning-request-for-proposal-responses-20160823.htm

Boardroom Metrics RFP Writer Page: http://www.boardroommetrics.com/toronto-rfp-proposal-writer

Participants:

Jim Crocker – Chair of Boardroom Metrics, Toronto
Karen McElroy – CEO Boardroom Metrics, Toronto

Special Edition: Corporate Governance

In this Podcast:

Risk, strategy, and the CEO. This special edition podcast focuses on corporate governance, specifically as it applies to private business.

Jim Crocker answers the following questions:
– should private business leaders be as obsessed with governance as they are with the rest of their to-do list?
– is corporate governance a KISS exercise?
– what are the key elements of strong corporate governance?
– what are three best practices of corporate governance?
– describe the corporate governance work that Boardroom Metrics does for organizations

This governance blog on the Boardroom Metrics site is one of the most viewed pieces of content: www.boardroommetrics.com/blog/corpora…20130503.htm

Participants:

Jim Crocker – Chair of Boardroom Metrics, Toronto
Karen McElroy – CEO Boardroom Metrics, Toronto

Everybody Loved Randy

In this Podcast:

Is it a Career or a Phase? What do you do when you’ve sent over 200 applications and still no job?

Also on this Podcast:
– a quick follow up: Vision Framework back in the office
– what career advice would you give 28 year old you?
– the Boardroom Banter: your calendar is who you are; great customer service and why we love Google maps
– Doug remembers a close friend, Randy.

Participants:
Jim Crocker – Chair of Boardroom Metrics, Toronto
Karen McElroy – CEO Boardroom Metrics, Toronto
Doug Fisher – Accomplished Executive, Executive Coach, Harrisburg, Pennsylvania

Link to blog on: Executive Career Transition 

Link to previous week’s podcast: https://soundcloud.com/boardroommetrics/visions-of-chocolate-and-trust 

Link to The Source: http://www.thesource.ca/en-ca/?gclid=Cj0KEQjw57W9BRDM9_a-2vWJ68EBEiQAwPNFK7rhuSGDg8blM91kBb7qbwQM5qlPdUbH8YrlS_fYSl4aAucq8P8HAQ&gclsrc=aw.ds

Link to 14 Google Maps Tip and Tricks: http://www.cnet.com/how-to/google-maps-tips-and-tricks/

Link to BRM podcast stream on iTunes: https://itunes.apple.com/ca/podcast/boardroom-metrics-catalyst/id1078603674?mt=2

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